Online Reputation Management

Bastion Rare strategically manages the content produced for our clients so that it is trustworthy and reputable in order to gain the respect and loyalty of customers. With resourceful techniques and strategies, we can take control of the online conversation so a customer’s interaction ends in a favorable way. To do so, a company’s reputation must be high-ranking and lacking negative review. 

We begin through a deep dive into researching the current reputation of not only the business, but competitors and the industry as a whole. We figure out how the business is being found online, if all search options are being met, and if the business is found before or after competition. In understanding this we are able to strengthen our clients’ online presence.

Our team ensures the basic necessities of a business’s online presence are met, including taking control of their web domain name and consistency in the names and styles of social media pages.

We appreciate that social media is an excellent tool for building up a following, but if used incorrectly it can be damaging to a business’s reputation. We analyze all social media components and actions performed, including likes, comments, and shares, to develop a plan of action that builds a favorable social media presence.

To differentiate our clients’ reputations from competitors, we utilize their brand voice across all digital platforms. It’s through this reputable brand voice that we promote and achieve client goals by putting out content that resonates with consumers at the right time.