Search Engine Optimization
Search Engine Optimization

SEARCH ENGINE OPTIMIZATION (SEO)
There are a number of ways our team attains a high search engine page ranking, with search engine optimization (SEO) being one of the most important strategies. We start this holistically by researching the user and understanding their intent. By looking at their demographic, we find keywords that pertain to them as a unique person, such as their location, gender, or age, and we can see how they are searching for a particular product or service.
SEO STRATEGY
Once we’ve identified the right strategy with SEO unique to each client, we look into on-website and off-page optimizations. We believe SEO is a fundamental for a successful campaign. Our team understands that SEO is a marathon and not a race. Thus, a roadmap is important. In this roadmap we carefully look into every detail, such as keywords. Where they are placed within the content and how often is crucial. We strategically place them within title tag, URL, meta descriptions, ecommerce product pages, landing pages, image alt text, category pages, and so forth. It’s also important to us that we are not only optimizing for search engine algorithms but also for visitor’s experience and clarity.


BEST PRACTICES
In following these best practices, our team executes technical SEO that creates optimal user experience (UX) and page speed so users can find a product or service quick and without much hassle or searching.
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IMPORTANCE OF LOCAL ADS
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testimonials & accolades.
Our clients trust us to help them reach their goals. In turn, they help us reach ours. We’re grateful to be given this opportunity and proud to share their appreciation with you.
“easily turn a concept into reality!”
If you go with anybody else, you will be making a huge mistake. These guys are amazing to work with, great service, and can easily turn a concept into reality! My website and logo turned out so incredible that I constantly…

Brittinie W.
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“they’re my go-to team”
Amazing team to work with! Their entire team was able to see my vision from day one and actually exceed my expectations for my product packaging. There are so many things I learned from multiple meetings that when it comes to…

Christian V.
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“Professional, ethical and energetic”
We had an exceptional experience working with Bastion Rare. They were able to translate perfectly our conceptual ideas of our e-commerce website for our company, Diamond U Inc. They were clear on our vision for this project and were able to…

Claudia M.
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“beyond my expectations”
I wish there were more stars, I would select them all. These guys are amazing. I searched a long time before selecting Bastion Rare, I wanted to be sure that I could communicate with a team that would take the time…

Kathleen S.
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“Trust Them”
There is nothing that I can say that would ever give the team at Rare the justice that they deserve. Time and time again they have continued to show the highest level of expertise and understanding that it takes to make…

Derek G.
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“AMAZING skills!”
This is a wonderful team with AMAZING skills! The team created a beautiful website platform for my non-profit organization. A company that cares about the client and the product it provides to their customer!

Sheeren Y.
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“Evolved our app to a new level”
Our company can’t THANK the Bastion Rare Team enough! If your business is looking for a professional, understanding team that offers great communication then look no further. Their team has completely blown our expectations away. Not only did they meet and…

Emily S.
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“They are true experts in SEO”
Bastion Rare is phenomenal! They’re agile and skilled. I worked with them to create a very custom, and quite complex, webpage for us, a boutique event production and craft catering company based in SF. They were incredibly responsive and super open…

Sonia L.
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“Can’t say enough about these guys!”
Incredible experience working with the team at Rare. They were able to take our basic concept for a website, ran with it and created something truly amazing. We’re constantly getting compliments on our website and we’ve seen a dramatic increase in…

Tyson C.
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“Game Changers”
Love working with the team at Bastion Rare. This is a talented, energetic, group of creative individuals who combine their experience to develop value-driven solutions to marketing and strategy concepts that are paramount to any business. I love the enthusiasm that…

Greg H.
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