Year after year consumers increase the amount of time they spend on the mobile devices. Because the mobile space is incredibly competitive, consumers are quick to forget any app that delivers a less than optimal experience. To be successful, businesses must create a user experience (UX) and user interface (UI) that is intuitive. At Bastion Rare we do more than simply design and develop apps. We build them to be intuitive, flawless, and engaging.
User Experience & User Interface Design
Throughout every step of developing a mobile app we put the user first. With decades of experience, we understand that the consumer’s needs on a mobile device are different from their needs on a website. Thus, mobile content is very different than that on the business’s website. For each mobile app we pay particular attention to who the user is and what type of encounter they are seeking.
Our designers stay on top of design trends and software to ensure we’re using the most up-to-date technology and designs. We do this by laying out design aspects such as images, colors, icons, buttons and chat bubbles in optimal positions so the user can interact intuitively without much thought or effort.
To make user experience even more pleasing, we incorporate established gestures like swiping or pinch to zoom. While components like gestures may seem small, it’s these elements that increase intuitiveness and separate one app from the next.